Retail Alliance is continuing its efforts to provide retailers with the resources needed to help grow their businesses. Finding the perfect marketing mix for a specific business within the defined market on a budget can be difficult, which is why Retail Alliance created MediaFest. MediaFest is a marketing trade show put 
together to spotlight media, marketing and advertising professionals who are able to provide unique services to help retail businesses attract their target markets.
By attending MediaFest 2010, retailers will learn the ins and outs of social media; how to create the perfect marketing mix for their specific business; discover unique ways to promote your brand, products, and services; learn how to use advertising, marketing, and promotion to gain awareness and potentially increase your bottom line.
This year’s tradeshow will feature an extensive variety of advertising opportunities ranging from traditional media to unique marketing approaches, numerous networking opportunities, entertainment, media exposure, delicious food provided by local restaurants, and three educational seminars (see below).
Advanced Electronic Marketing
Speaker: Gina Watkins, Regional Director for Constant Contact
3:00 p.m. (Early Bird Seminar)
Retaining Customer Through Service
Speaker: Bobbie Walker, the Virginia Tourism Commission
Web 2.0 and 3.0 Application for Social Media Success
Speaker: Mike Vanderpool, Google Expert and CEO of Vision Studios
(bring your laptops to set up your Facebook Fan page)
6:00 p.m.
Exhibit
If retailers are not advertising this year because of a limited budget, then they’re going to have to spend even more money the following year, to remind customers that they are still around. Maintaining advertising during good and bad times, shows that a company can survive any economic circumstance and is worthy of the consumers business. If you can offer retailers a beneficial marketing package with innovative tools to enhance and promote their business, then join us for MediaFest 2010.
This year’s tradeshow will feature an extensive variety of advertising opportunities ranging from traditional media to unique marketing approaches, numerous networking opportunities, entertainment, media exposure , delicious food provided by local restaurants, and two educational seminars focusing on Constant Contact marketing and social media. There are only 86 booth spaces available at MediaFest 2010. Don’t miss out on the opportunity to promote your services to potential clients; sign up before your competitors do!