Holiday Window Competition

Retail Alliance® members will have the opportunity to participate in our annual Holiday Window Contest.

Participating retailers will be judged on adherence to theme, animation, lighting, use of color creativity, signage, and more. Winners will be identified throughout the region and awarded cash prizes. A “people’s choice” award will be based on penny contributions dedicated to charity.

Loss Prevention Conference

Every merchant at one time or another has experienced “shrinkage”; defined as the loss of merchandise through employee theft, shoplifting, vendor fraud and administrative error. How much loss can be modified by retailers who are informed and prepared?

The Retail Alliance® Virginia Retail Loss Prevention Conference is the largest and most comprehensive event of its kind in the Mid-Atlantic states. Attendees learn from law enforcement professionals, loss prevention specialists and other retailers. More than three dozen vendors are on site to provide information about products designed to reduce merchandise losses.

For more information about the conference or to make reservations as an exhibitor or participant, contact the Retail Alliance® Event Planning & Resource Manager.

MediaFest

MediaFest is a program created by Retail Alliance® to provide tools to help make retail businesses more effective. The tradeshow featuresan extensive variety of promotional opportunities ranging from traditional media to unique marketing approaches, numerous advertising and networking opportunities, entertainment, an educational component

Retailer of the Year

The Retail Alliance® Retailer of the Year Award recognizes a retail leader who has led their company to outstanding business success and innovation and who has consistently demonstrated community commitment and support. The Retailer of the Year has exceptional leadership within the corporation, in the retail industry in Virginia and in the community at large, through personal and/or corporate philanthropic activities. The Retailer of the Year is widely respected throughout the industry for their achievements and the corporation represented must be seen as a leader in the business community.