The new Cookie Clearinghouse, helmed by Stanford privacy expert Aleecia McDonald, hopes to enable browser developers to block third-party cookies -- such as those set by ad networks -- without also inadvertently blocking cookies from companies that h...

Microsoft's Windows 8 platform has gotten a little more sizzle with the addition of Vevo. Available in the Windows Store, the Vevo app offers access to more than 75,000 high-definition videos as well as Vevo TV, its broadcast-style music channel....

In its latest step to simplify advertising and marketing on Facebook, the company on Wednesday announced updates to its analytics tool for brand pages on the social network. The changes, which will be rolled out gradually over the summer, are aimed a...

Catching agency watchers off guard, Don Scales is stepping down as CEO of iCrossing, effective immediately. Stepping in as CEO is Brian Powley, presently iCrossing's North American president, parent company Hearst Corp....

Twitter took another step Wednesday toward supporting television. The social-media company signed a partnership with Viacom to target video ads built around the entertainment company's popular TV shows like MTV, VH1, Comedy Central, and Nickelodeon....

Various types of mobile marketing and advertising accounted for nine of the top 10 fastest-growing digital and alternative media channels last year. Total digital and alternative revenue is expected to reach $436 billion by 2017, increasing at a 14.1...

Google is considering alliances with private-equity firms to help structure acquisition deals. Google has acquired nine companies so far this year, followed by Yahoo with more than eight, and Microsoft at four....

Mobile ad network Millennial Media is stepping up its video ad offerings with the launch of a new set of ad units combining video and rich media that will run within smartphone and tablet apps. The nine new ad formats can be customized with different...

The Coalition for Innovative Media Measurement (CIMM) said it has issued a request for proposals involving data warehousing and cross-platform measurement. The RFP looks for an entity to design and maintain a data warehouse of cross-platform video vi...

The statistics don't lie: Gaming sites really do produce better return on investment for online advertisers. Gaming sites are producing better engagement rates than other entertainment sites because the audiences are both more engaged and they are sp...

On Tuesday, May 28th, the Retail Alliance Loss Prevention Task Force met with a representative from the FBI Community Outreach Program. This program was established after 9/11 to de-mystify the FBI and to build relationships with the community. The 9...

What does home remodeling and running a retail business have in common? According to Lani & Change Davis,   you must “plan on twice the time and three times the money you thought you would need.” While still in the middle … Continue r...

In the fall of 2012, the Small Business Development Center of Hampton Roads (SBDC) was the recipient of one of six nationally awarded Portable Assistance Grants by the U.S. Small Business Administration.  The Portable Assistance Grant Program is des...

What metrics do you need to track? By Mark E. Gottfried, MBA CPA CGMA “Business Owners that tracked business metrics at least once per month earned 60% more and were 80% larger” Source: State of The Business Owner 2011survey by … Continue r...

Why did you decide to go on the trip? Since 2009, I’ve been involved with a group called “Virginians for High Speed Rail.” I am a light rail and a high speed rail advocate and enthusiast. I fondly remember riding … Continue reading →...

Please indulge me as I mix both personal and professional observations in this post.  Last month marked the one year anniversary of my appointment as President / CEO of Retail Alliance.  This past year has flown by, I sit here … Continue read...

Dan Schawblel, Personal Branding Expert, Millennial Branding It’s never been more critical to optimize your website for Google. Although Google’s algorithm changes from time to time, some of the basic search engine optimization (SEO) tricks are s...

Are you interested in sharing helpful tips and success stories with other business owners throughout Hampton Roads? Do you have educational information that would benefit retailers? If you are a Retail Alliance member and want to share your expertise...

Woohoo! It’s taken months to get everything in its place, but we are excited to finally be live with our new website....